Local Listing Optimization

Potential Customers Are Looking For You On the Internet – Are They Finding You There?

“Given that the Internet has gone local, and your customers are increasingly looking for you using their iPad, their smart phone, some other mobile device, or their computer, it’s absolutely critical that you make sure that all of your local listings are complete and accurate. Whether you use 406 Strategies, a competitor, or do it yourself (do your homework!), please do this important and inexpensive marketing step for your local business. Businesses that don’t are being left behind.” ~ John Audette

Distributing Your Business Information Across the Internet – A Huge Win for Local Business

A Big Change Affecting Local Businesses

Yellow page usage continues to fall rapidly:

Read Our Recent Yellow Pages Market Analysis
State of the Yellow Pages Industry

Your potential customers are increasingly looking for you on the Internet. Older demographics still use the yellow pages to some extent, but the younger the demographic the more they use the Internet. Which might be a bad thing for yellow page companies, but it’s a Big Win for you.

You Benefit in Two Ways

  1. The distribution of your information is increased
  2. Your marketing costs are sharply reduced(by cutting what you formerly paid for yellow page advertising when they were the only game in town and charged exhorbinant fees). Localization of the Internet is a huge win for local business.

Prominent Ranking: A Competitive Edge for a Local Business

High Rankings = High Traffic

Prominence in the search engines is all about out-ranking your competition. Ranking is complex – over 70 factors have been identified that establish your ranking. Out of the 70+ factors, three have been identified (by Google themselves) as of particular importance:

  • Distance
  • Relevance
  • Prominence

Distance is strictly based on the proximity of the searcher to the business and is purely physical. However, the other two primary factors, Relevance and Prominence, are dependent on many factors that done properly will optimize your ranking. 406 Strategies exclusive Local Listing Optimization™ assures that the entire process is done to an optimum level, assuring you of the highest possible rankings in search results.


 

Maximize Your Internet Visibility – While Substantially Reducing Your Costs

The First Step
The first step in building a prominent online listing is to be certain that your business information is submitted correctly, accurately – and to all of the important publishers and database services that comprise the Internet business information eco-system (the logos you see listed above represent only a fraction of the number involved). 406 Strategies’ proprietary Local Listing Optimization™, assures that the entire process is done in an optimum manner.
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Local Businesses Click Here
Low Cost
The cost to assure that your submissions and registrations are done to exacting standards with 406 Local Listing Optimization™ is $499 – a one-time fee unlike the large monthly fees required to have a prominent display in the yellow pages. If you choose to extend your Internet marketing efforts, 406 Strategies offers a suite of Internet marketing tools, including: social media marketing; on-page search engine optimization (organic SEO); content development; email marketing; and a number of others.

Healthcare
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